About Me.
I’m a creative marketing professional and designer based in Durham, NC, with a BFA from East Carolina University (2016). Over the past several years, I’ve collaborated with brands to deliver visually compelling design solutions, manage content across digital and print channels, and support marketing campaigns that balance creativity with strategy. My work spans email marketing, website content, brand development, social media, and multi-channel campaigns, giving me a versatile foundation to help brands tell their story effectively.
Outside of work, I enjoy hiking, training my dogs, and exploring craft breweries and the local food scene. This balance between professional focus and personal interests fuels my creativity and keeps me energized to approach each project thoughtfully and intentionally.
Education
2012-2016
Bachelor's of Fine Art
East Carolina University
Choosing an illustration concentration gave me the chance to explore a range of mediums—painting, drawing, and photography—that expanded my creative expression beyond graphic design. Through student design positions, I gained hands-on design experience and applied my knowledge to real-world projects.
Experience
Graphic Designer / Creative Marketing Specialist
Grover Gaming / Valicy / Banilla
2022-2025
In this role I supported marketing and creative initiatives across three distinct brands, managing multiple projects while collaborating with internal teams and external partners. I led website content updates for product launches, coordinated graphics, copy, and developer handoffs, and contributed to Valicy’s brand launch, including logo ideation, sales presentation design, and UX/UI development for the company splash page using Figma. I also managed digital asset systems, created promotional materials for campaigns, events, and tradeshows, and assisted with social media content, tailoring messaging and visuals to each brand’s unique voice. Through these experiences, I developed a strong ability to balance creative execution with marketing strategy while maintaining brand consistency across channels.
Marketing Coordinator /
In-House Graphic Designer
Grady-White Boats
2017-2022
At Grady-White Boats, I supported integrated marketing initiatives across email, web, print, social, and events, collaborating closely with internal teams and external partners to ensure cohesive brand execution. I owned the planning, design, and distribution of monthly dealer and customer email campaigns, transitioning them to Mailchimp to improve consistency and scalability. I also managed website content for over 30 product models, maintained digital asset systems for 2,000+ images, and led a merchandise site redesign, working with developers and vendors to improve layout and organization. In addition, I coordinated photo and video production, supported social media campaigns, and contributed to events, dealer meetings, and promotional initiatives, ensuring all projects reflected the brand’s high standards and visual identity.
Early Experience
Design & Production Associate
Hampton Art | 2016-2017
Marketing Design Intern
ECU | 2014-2016
In my early professional experience, I gained hands-on skills in graphic design, product photography, and marketing collateral. I photographed and edited product images, designed and prepared artwork for packaging and promotional materials, and maintained detailed records for inventory and quality control. I also collaborated on brochures, flyers, advertisements, and the bi-annual Lifelong Learning Program catalog, ensuring all materials aligned with brand standards and were delivered on schedule. These experiences taught me to balance creative execution with organization and attention to detail, manage multiple projects at once, and develop a strong foundation in content creation and design — skills that continue to inform my marketing and creative work today.